DISEASE

Message of common value







DAILIES: SAY IT WITH
YOUR EYES!


HOLIDAYS = LENSES



LENSES....
SO EASY !



WHY DO YOU REGULAR NEED
EYE EXAMINATION WHEN YOU
HAVE GLAUCOMA? 



YOU DON'T FEEL ANYTHING
BUT YOUR EYE CAN GET BLIND
SLOWLY
WHEN THE EYE PRESSURE
IS TO HIGH!




METAMORPHOSIS
(=curved lines)




THIS MAY INDICATE AGE
RELATED MACULA
DEGENERATION



YOU ONLY HAVE  2 EYES:

CHECK YEARLY !

SEE CLEARLY  !

ARE THERE...
DISCREET MAGNIFIERS?



YES,  SUCH AS EASYPOCKET


SHOW YOUR EYES ...
WITH LENSES !!!
WHAT IS CATARACT?



CLOUDING OF THE LENS
DISEASE »
DISEASES
  • THE CONJUNCTIVA: RED EYES BECAUSE OF INFLAMMATION (allergic or microbial)

  • EYE MUSCLES: BECAUSE OF AN IMBALANCE THE EYE CAN SQUINT ("STRABISM")

  • LENS: BECAUSE OF AGE THE LENS CAN BECOME OPAQUE (the white pupil at the right side) : "CATARACT"

TO BE SEEN, THE LIGHT MUST TRAVEL A WHOLE WAY, PROJECTED FROM AN OBJECT.  

THE LIGHT MUST TRAVEL THROUGH THE CORNEA,  ANTERIOR CHAMBER,  LENS,  AND VITREOUS TO REACH THE RETINA AT LAST . 
THE ELECTRIC SIGNAL , THAT ORIGINATES IN THE RETINA , IS CONDUCTED TO THE BRAIN FOR INTERPRETATION VIA THE EYE NERVE.

ON THIS WAY A LOT OF THINGS CAN GO WRONG :   "EYE DISEASES"

THE EYE DISEASES IN THE LEFT COLUM ARE ARRANGED ACCORDING TO  THE STEP IN THIS PATHWAY

 
YOU AIN'T SEEN NOTHING YET
PRIORITY TO QUALITY
MORE INSIGHT IN YOUR SIGHT
WE ARE HERE, TO HELP YOU
GOOD LOOKING - GOOD SEEING
PRIORITY TO QUALITY
IF YOU WANT MORE
WE LIKE TO "WOW" YOU
BETTER VISION - BETTER LOOKS
IF YOU WANT A NEW LOOK
SHOW YOUR EYES, WITH LENSES!